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Stop juggling spreadsheets and screenshots. With RootNote, track performance across all of your social media platforms, measure engagement, and turn your content insights into clear, shareable reports that show ROI and help you grow faster.
Better Data = Better Content
BUILT FOR CREATORS, USED BY EVERYBODY
RootNote is designed to fit the needs of anybody who creates content or works with people who do.
Content creators and influencers use RootNote to easily track their growth, show off their skills, and land more partnerships with brands and others.
Colleges, universities, and collectives use RootNote to give their student athletes and athletic programs an unparalleled advantage in the new world of Name, Image, and Likeness (NIL) opportunities.
Brands and companies use RootNote to supercharge their content strategy, track their online value, and create a more robust picture of their business.
Dataspaces allow you to create unlimited, publicly or privately shareable pages that update in real time. Pitch your creators for opportunities, land brand deals, recruit new talent, and keep your team informed with beautiful and infinitely customizable Dataspaces.


See your posts from different platforms, side-by-side.
Finally, accurate and reliable engagement rates for your content.
Arrange and filter your content so you can share with anyone.
Add content creators to your RootNote account. Who is a content creator? Just about anybody who posts content! From musicians, YouTubers, livestreamers, and influencers to athletes, brands, teams, and companies. If you rely on digital content to get your message out, build your brand, and generate revenue, you're a content creator. You could be a solo creator, an agency working with thousands of creators, or anywhere in between!
Working with a lot of creators? The All Creators summary view shows you all your creators in a beautiful table, comparing whatever metrics you choose.
What's a Creator Stack? It's RootNote's special way of organizing and tracking every platform you and your content creators use to distribute content, communicate with your audience, and build your brand. Platforms like Instagram and TikTok? Yep. Discord, Twitch, and YouTube? Of course. Shopify, Mailchimp, and Community. Absolutely. These and hundreds of other platforms. Simply find them in RootNote and add them to your Creator Stack. You can even connect many of them directly to RootNote to start pulling in your data immediately.
Content creation is collaborative. Your data should be, too. This is where you invite other people to be able to come collaborate on your account. Maybe that means your manager or agent. Maybe it's the entire marketing department. Maybe it's your bandmates or business partner. Or maybe you don't need to invite anybody (yet). RootNote makes it easy to share whatever you want to share with whomever you want to share it with. But you don't have to share everything, either. Give your team access to see only what you need them to see.
Once you've built your Creator Stack, connected platforms, and imported data (if necessary), you're ready to build Dataspaces. These unique and infinitely customizable spaces help you tell exactly the story you want. Need to keep the team informed about the progress of certain accounts? Easy. Want to put your best foot forward and pitch brands on collaboration opportunities? Got that covered. Want to summarize a recent event or activation? Yup, Dataspaces can do that too.
RootNote makes tracking data easy. Dataspaces make sharing it fun.

Support for hundreds of platforms and always adding more.
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"Before using RootNote we were like cavemen banging sticks together. RootNote is a great way to put it all together. It let’s me do the thing I want to do and see the thing I want to see. It’s visually appealing and easy to present. And it's really cool to segment data based on what content that data came from."
Ganance
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"RootNote has been instrumental in tracking our social media analytics. It has provided significant insights into specific data points critical to our company's growth. The ability to measure data over extended periods aids our research on various social media elements. Additionally, tracking specific posts allows us to analyze their performance effectively. While understanding algorithms can be challenging, RootNote significantly bridges that gap."
Amplifly
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I love RootNote because it helps me streamline and organize my social media analytics in one place. I especially love its features like Dataspaces and tags because they make it easy to prepare clear, compelling stories and presentations for my partners. I appreciate the team’s responsiveness and support as they truly make expert data analysis and decision-making accessible.
Sydney Moore, Former D1 Athlete, Professional Athlete, and Host of Let's Talk About It
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"RootNote is an asset for our social analytics reporting. We've loved working with the RootNote team to help expand our horizons."
Horizon League
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"RootNote has been an essential tool for Unrivaled, providing clear insights into our performance through detailed analytics. By allowing us to create different groups, the platform makes it easy to track impressions and other key data, helping us maintain our campaigns efficiently. It has also allowed us to track 40+ athletes and creators, along with our own accounts, to measure social media metrics."
Unrivaled
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